In the part one of this series, we talked about how Magnolia Prime can help organizations that support the aging population with their emergency preparedness procedures during the watch and warnings phase of a natural disaster.
Now, let’s turn to the recovery phase. We know how important it is to maintain contact with the elderly population to offer reassurance and support. Older victims will need special attention as Texas and Florida recover. This group is affected by disasters well after the rain and other threats have passed. For instance, in the wake of Katrina, the elderly in New Orleans have been dying in higher numbers than usual (1).
Magnolia Prime can help organizations by providing check-in calls in native languages. There is tremendous value to these older victims of hearing a familiar voice and knowing that someone cares. Magnolia Prime also allows you to tell who didn’t answer the check-in call, thereby giving you the opportunity to follow up those people. Peace of mind extends to the families of these victims, knowing they are receiving the support they need.
We can only try to image the intense emotions these victims are experiencing. Our thoughts are with all of them. We hope those involved in the recovery phase are able to safely help as many people as possible. During this time of need, organizations might benefit from this month’s National public service campaign, National Preparedness Month. Another valuable resource is Older People in Emergencies: Considerations for Action and Policy Development by the World Health Organization.